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Area Sales Representative - South South

BIC Nigeria | Nigeria, Nigeria

Full-Time Posted today 0 views

About the Role

BIC Nigeria, Africa’s premier agribusiness and FMCG leader, is looking for a driven and results-oriented Area Sales Representative to manage our South-South territory. In this role, you will play a crucial part in expanding our market presence, driving retail redistribution, and ensuring the seamless availability of iconic products like Lucky Stationery Nigeria across designated outlets. If you are passionate about driving business growth and building lasting customer relationships in a fast-paced environment, we want to hear from you.

Key Responsibilities
  • Generate sales orders and ensure timely product delivery across assigned sales areas and retail outlets.
  • Drive efficient retail redistribution of all BIC products and maintain effective coverage of relevant market segments.
  • Develop and execute a robust territory coverage plan to identify and secure new sales opportunities.
  • Collaborate with regional managers to review performance metrics against agreed sales targets.
  • Implement Sales Force Automation (SFA) projects and ensure flawless promotional execution and POSM deployment.
  • Manage cash collections, optimize order frequency, and maintain high-impact product visibility on shelves.
Qualifications
  • Bachelor's degree in Business Administration, Marketing, or a related field.
  • 3 to 5 years of proven experience in FMCG sales or business development within the Nigerian market.
  • Demonstrated ability to achieve volume and value sales targets and expand numeric and weighted distribution.
  • Exceptional negotiation, analytical, and problem-solving skills with a results-driven mindset.
  • Self-motivated, highly organized, and capable of thriving under pressure while managing multiple priorities.
  • Strong interpersonal skills with the ability to build and maintain enduring customer and stakeholder relationships.
Benefits
  • Competitive salary with performance-based incentives and bonuses.
  • Comprehensive health insurance and wellness coverage.
  • Opportunities for professional development, continuous training, and career advancement within a leading African enterprise.
  • Dynamic, collaborative, and inclusive work culture that values innovation and impact.

Skills

FMCG Sales Business Development Territory Management Retail Redistribution Negotiation Sales Force Automation Relationship Management Analytical Skills
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