About the Role
BIC Nigeria, Africa's premier agribusiness company dedicated to solving agricultural challenges and ensuring food availability, is seeking a motivated Area Sales Representative to join our dynamic team in Kaduna. In this role, you will play a crucial part in expanding our market presence, driving product distribution, and building strong relationships with both new and existing customers across the region.
Key Responsibilities- Generate sales orders and ensure timely delivery of products across assigned sales areas and retail outlets.
- Drive efficient retail redistribution of all LSNL (Lucky Stationery Nigeria) and BIC products with effective outlet coverage.
- Develop and execute a comprehensive coverage plan for the territory to identify and secure new sales opportunities.
- Collaborate with regional managers to regularly review sales performance against agreed volume and value targets.
- Ensure flawless implementation of Sales Force Automation (SFA) systems, projects, promotional campaigns, and POSM deployment.
- Maintain high-impact visibility, speed to shelf, and strong numeric and weighted distribution in the region.
- Manage order frequencies and ensure effective cash collections.
- Minimum of 3 to 5 years of proven sales and distribution experience, preferably within the FMCG or agribusiness sector.
- Strong business and results orientation with exceptional negotiation and closing skills.
- Excellent analytical abilities with a track record of interpreting figures and providing actionable recommendations.
- Self-starter who is well-organized, rigorous, highly autonomous, and capable of working under pressure.
- Exceptional verbal and written communication skills with the ability to build strong internal and external relationships.
- High energy, passion for achievement, and a results-driven mindset committed to delivering company objectives.
- Competitive salary package with performance-based incentives.
- Opportunities for professional growth and career advancement within a leading African agribusiness.
- Comprehensive training and development programs to enhance your sales and leadership skills.
- Dynamic, collaborative, and supportive work environment.