Area Sales Representative

BIC Nigeria | Abia, Nigeria

Full-Time Posted today 0 views

About the Role

BIC Nigeria is a leading agribusiness pioneer dedicated to solving agricultural challenges, ensuring food security, and elevating industry standards through efficient production and distribution. We are looking for a dynamic and results-driven Area Sales Representative to join our high-performing commercial team in Nigeria. In this role, you will be instrumental in driving sales growth, expanding our retail footprint, and strengthening our market presence across designated territories.

Key Responsibilities
  • Generate sales orders and ensure timely delivery of products across assigned sales areas and retail outlets.
  • Drive efficient retail redistribution of all LSNL/BIC products and guarantee effective coverage of relevant market segments.
  • Develop and execute comprehensive coverage plans for the assigned territory to maximize market penetration.
  • Actively prospect and seek new sales opportunities within designated sales areas to boost revenue.
  • Collaborate with regional managers to regularly review performance against agreed volume and value targets.
  • Ensure flawless implementation of Sales Force Automation (SFA) tools, promotional activities, and POSM deployment.

Qualifications
  • 3 to 5 years of proven sales and commercial experience, preferably within the FMCG or agribusiness sector.
  • Strong business acumen with exceptional negotiation, analytical, and problem-solving skills.
  • Excellent communication, interpersonal, and relationship-building abilities with internal and external stakeholders.
  • Highly organized, self-motivated, and capable of working autonomously under minimal supervision.
  • Demonstrated ability to interpret figures quickly, analyze market trends, and provide actionable recommendations.

Benefits
  • Competitive salary package with performance-based incentives.
  • Comprehensive health insurance coverage.
  • Opportunities for professional growth and career advancement within a premier agribusiness leader.
  • Dynamic, collaborative, and inclusive work environment.

Skills

Sales Management Retail Distribution Negotiation Territory Planning Relationship Management Data Analysis
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