About the Role
Prima Corporation Limited, the leading West African manufacturer of preforms and caps for the beverage industry, is looking for a results-driven Area Sales Manager to join our growing team. In this strategic role, you will spearhead sales initiatives, foster enduring client relationships, and expand our market presence within your assigned territory. You will play a vital role in guiding our business toward sustained profitability by leading a high-performing sales team and capitalizing on emerging market opportunities in the packaging and manufacturing sector.
Key Responsibilities- Drive and exceed regional sales targets while executing comprehensive business growth strategies.
- Identify new business opportunities and expand the customer base through diverse routes to market.
- Manage key accounts and provide exceptional service to existing clients to ensure high retention and satisfaction.
- Set individual and team performance goals, monitor progress, and motivate sales representatives.
- Develop and implement robust sales training programs for new and existing sales personnel.
- Analyze market trends, competitor pricing, supply, and demand to determine optimal selling strategies.
- Bachelor’s degree in Marketing, Business Administration, Sales, or a related field.
- Minimum of 7 years of proven sales experience within manufacturing, packaging, FMCG, or related industries.
- Demonstrated track record of achieving and exceeding ambitious sales targets.
- Strong expertise in key account management, territory expansion, and team leadership.
- Excellent communication, negotiation, and interpersonal relationship skills.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint) and CRM software.
- Willingness and availability to travel extensively within the assigned territory.
- Competitive salary package with performance incentives.
- Comprehensive employee welfare including HMO coverage.
- Convenient staff bus transportation and subsidized staff canteen meals.
- Continuous professional development, training, and career growth opportunities.