Special Channel Manager

About the Role

Alfred & Victoria Associates, a leading ICT and business solutions company in Nigeria, is looking for a strategic and results-driven Special Channel Manager. In this role, you will spearhead business growth by expanding our market footprint into specialized, non-traditional customer segments. You will identify, onboard, and manage niche sales channels including PPMVs, spas, gyms, fitness centers, beauty salons, supermarkets, and high-traffic event activations to drive direct consumer engagement and revenue.

• Identify and onboard prospective non-traditional sales outlets such as PPMVs, fitness centers, beauty spas, and corporate wellness accounts.
• Secure strategic partnerships, negotiate commercial agreements, and close high-value B2B deals.
• Plan and anchor high-traffic wellness events, sports tournaments, and beauty expos to create immediate sales hubs.
• Provide day-to-day leadership, field coaching, and strategic direction to the marketing executive team covering specialized accounts.
• Collaborate with the marketing department to design customized, channel-specific promotional campaigns and point-of-sale materials.
• Conduct regular field audits to ensure optimum stock levels, premium product placement, and compliance with promotional agreements.
• Deliver detailed daily and weekly performance metrics, revenue forecasts, and ROI analyses on all custom channel promotions.

• Bachelor’s Degree in Business Administration, Marketing, Biological Sciences, or a related field.
• Minimum of 3 years of progressive sales and marketing experience, with at least 2 years in a supervisory role managing field sales teams.
• Prior experience in FMCG, wellness, pharmaceutical, or hospitality sectors is highly desirable.
• Strong command of CRM software, route-to-market applications, and Microsoft Excel for analytical reporting.
• Proven ability to create novel sales opportunities in untapped markets with excellent negotiation and leadership skills.

• Competitive salary package with performance-based incentives.
• Opportunities for professional growth and career advancement within a leading ICT and solutions company.
• Comprehensive health insurance and other corporate wellness benefits.
• Dynamic, collaborative, and innovative work environment.

Skills