About the Role
Strategy Trybe is looking for a talented and visionary Senior Strategy Manager (Experiential) to join our vibrant community and agency ecosystem in Nigeria. In this role, you will champion the democratization of strategic planning by developing groundbreaking, insight-driven experiential strategies that captivate audiences and elevate our clients' brands across the African market.
Key Responsibilities- Develop and execute comprehensive, insight-driven experiential strategy and BTL engagement plans for diverse clients.
- Propose fresh, culturally relevant ideas to keep the agency and client brands highly competitive in a fast-paced market.
- Create compelling strategy decks, winning pitch presentations, and detailed case studies for high-profile client proposals.
- Conduct thorough post-campaign analysis to extract actionable insights for continuous improvement and ROI maximization.
- Leverage a deep understanding of consumer behavior, emerging market trends, and brand storytelling to guide creative direction.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field from a recognized tertiary institution.
- A Certificate or Diploma in Strategy from Strategy Trybe will be considered a distinct advantage.
- Minimum of 4 years of proven experience in BTL advertising or experiential marketing within a hybrid environment.
- Demonstrated expertise in brand strategy development, proactive stakeholder management, and analytical problem-solving.
- Creative mindset paired with a high level of curiosity and exceptional communication skills.
- Attractive and competitive salary package complemented by rewarding performance-based incentives.
- Unique opportunity to lead and work on high-profile experiential campaigns for top-tier brands.
- Exclusive access to premium industry events, professional workshops, and advanced training programs.
- Career growth opportunities within Nigeria and across the broader African strategy community.