Sales & Marketing Lead (FMCG)

About the Role

Elvaridah is a premier Business Development Company dedicated to helping businesses start, improve, and scale. We are currently recruiting a dynamic Sales & Marketing Lead for our client, a fast-growing premium food brand in Lagos. In this pivotal role, you will sit at the intersection of brand strategy and sales execution, owning the revenue growth trajectory and cementing our position as the go-to culinary choice in the region. You will spearhead both digital and physical marketing efforts while cultivating profitable B2B and B2C relationships.

• Develop and execute comprehensive sales and marketing strategies aligned with business growth targets.
• Drive revenue across multiple channels including walk-ins, online orders, corporate gifting, and event catering.
• Build and manage strategic partnerships with corporate clients, institutional partners, and bulk buyers.
• Oversee brand social media presence, content calendars, and performance-driven digital campaigns.
• Identify and launch new revenue streams such as subscription boxes, brand collaborations, and pop-up events.
• Analyze sales data and marketing metrics, delivering monthly insights and performance reports to management.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline.
• 4 to 6 years of proven sales and marketing experience, with at least 2 years in a managerial or lead capacity.
• Deep understanding of the Lagos consumer market, particularly within the food, beverage, or lifestyle sector.
• Strong track record of driving measurable revenue growth through digital and offline channels.
• Exceptional negotiation, communication, and project management skills.

• Competitive monthly salary of N350,000 complemented by lucrative performance-based incentives.
• Direct influence over brand positioning, business strategy, and revenue growth.
• Enjoy daily staff meals and exclusive discounts on company products.
• Dynamic, creative work environment offering genuine opportunities for career ownership and professional growth.

Skills