General Manager - Sales and Marketing

Fadac Resources | Lagos, Nigeria

Full-Time Posted 3 weeks ago 56 views

About the Role

Fadac Resources is hiring a visionary and results-driven General Manager, Sales and Marketing for our esteemed client in Nigeria. This senior executive role is tailored for an exceptional commercial leader with a proven track record of scaling revenue, expanding market share, and elevating brand presence within premium and high-value customer segments. You will spearhead strategic initiatives to accelerate business growth, optimize operational efficiency, and deliver sustainable commercial success across multiple business units.

Key Responsibilities
  • Develop and execute an integrated annual Sales and Marketing strategy across all business units, regional channels, and e-commerce platforms.
  • Provide visionary leadership across Sales, Marketing, Brand, Digital, PR, and retail functions to ensure cohesive brand positioning.
  • Maintain full P&L accountability for Sales and Marketing, managing budgets, financial forecasting, and monthly profitability targets.
  • Coach, mentor, and develop department heads to foster a high-performance culture and strong team accountability.
  • Drive robust channel growth across B2C, B2B, and B2G segments while maintaining strict pricing and discount controls.
  • Build and nurture high-value relationships with High-Net-Worth Individuals (HNWIs), VIP clients, suppliers, and key government stakeholders.
  • Ensure uncompromising luxury service excellence, robust operational governance, and strict brand compliance across all touchpoints.
Qualifications
  • Minimum of 15 years of professional experience, with at least 5 years in a senior leadership role managing combined sales and marketing teams.
  • Proven expertise in P&L ownership, budget management, and meeting aggressive revenue targets in the Nigerian or broader African market.
  • Extensive network and demonstrated strength in engaging HNI, corporate, and government circles.
  • Deep understanding of modern brand management, digital marketing, e-commerce, and multi-channel distribution strategies.
  • Exceptional executive communication, stakeholder management, and strategic problem-solving skills.
Benefits
  • Competitive executive compensation package with performance-based incentives.
  • Comprehensive health insurance coverage and professional development opportunities.
  • The chance to make a profound impact at the executive level with a reputable organization in Nigeria.

Skills

Sales Strategy Marketing Management P&L Management Executive Leadership Business Development HNWI Relationship Management Brand Development Digital Marketing Revenue Growth Operations Management
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