About the Role
Carlson Hotel is seeking a dynamic and results-driven Experienced Marketer to join our growing team. This role is ideal for a creative and strategic professional passionate about building strong brand presence within the hospitality industry, driving guest engagement, and supporting revenue growth through innovative marketing initiatives.
As a Marketer at Carlson Hotel, you will play a key role in shaping how our brand is perceived across various platforms while promoting our exceptional rooms, events, and amenities. You will work closely with management to design and execute marketing strategies that align with the hotel’s vision of delivering unmatched hospitality experiences.
Key Responsibilities- Develop and implement marketing plans aligned with the hotel’s business and revenue objectives.
- Promote the hotel’s brand, services, rooms, events, and amenities across all marketing platforms.
- Ensure consistent brand messaging and visual identity across all marketing materials.
- Develop promotional packages, seasonal offers, and loyalty programs to boost guest retention.
- Support marketing activities for conferences, weddings, banquets, and special events.
- Build and maintain relationships with corporate clients, travel agents, influencers, and media partners.
- Coordinate publicity activities, hotel events, and brand activation campaigns.
- Monitor market trends and competitor activities to identify new opportunities for growth.
- Track and analyze marketing campaign performance to optimize future strategies.
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 3 years’ experience in marketing, preferably within the hospitality or service industry.
- Strong understanding of digital marketing, branding, and promotional strategies.
- Excellent communication, negotiation, and relationship-building skills.
- Creative mindset with strong organizational and project management abilities.
- Proficiency in using social media platforms, marketing tools, and analytics software.
- Ability to work under pressure and manage multiple projects simultaneously.
- Competitive salary package.
- Opportunity to work in a prestigious and reputable hospitality brand.
- Professional growth and career development opportunities.
- Collaborative and inspiring work environment.
- Employee discounts on hotel services and amenities.