About the Role
FMR Agency is a forward-thinking communications and creative solutions firm dedicated to delivering exceptional results while adhering to the highest ethical principles of public relations. We constantly look beyond standard business objectives to create unique, tailored approaches for our clients. We are currently looking for a driven and results-oriented Digital Marketing & E-Commerce Manager to lead our digital growth, manage end-to-end e-commerce operations, scale customer acquisition, and maximize online revenue.
Key Responsibilities- Develop, plan, and execute comprehensive digital marketing strategies across multiple channels to drive traffic, engagement, and online sales.
- Oversee daily e-commerce operations, including website management, product merchandising, inventory alignment, and conversion rate optimization (CRO).
- Manage paid media campaigns across platforms such as Meta Business Suite and Google Ads to maximize return on ad spend (ROAS).
- Implement and monitor SEO best practices to improve organic search visibility and website performance.
- Design and execute targeted email marketing campaigns and automated workflows to nurture leads and retain customers.
- Analyze campaign performance data using Google Analytics and other tools to generate actionable insights and reports.
- Collaborate with creative, content, and sales teams to ensure brand consistency and alignment on promotional campaigns.
- B.Sc or HND qualification in Marketing, Computer Science, Business Administration, Mass Communication, or a related field.
- 3 to 5 years of proven experience in digital marketing, e-commerce management, and online sales.
- Strong expertise in SEO, Google Analytics, Google Ads, Meta Business Suite, email marketing, and e-commerce platforms like Shopify or WordPress.
- Demonstrated success in lead generation, customer acquisition, and funnel optimization.
- Exceptional analytical, problem-solving, and communication skills with strong leadership abilities.
- Prior experience managing digital marketing teams or cross-functional projects is a distinct advantage.
- Competitive salary and performance-based incentives.
- Opportunities for professional development and career advancement in a fast-paced agency environment.
- Health insurance and other employee wellness benefits.
- A collaborative, creative, and supportive workplace culture.