About the Role
Fhemfel Homes is a leading name in real estate, hospitality, investment, and project management, committed to delivering exceptional value to our clients. We are currently looking for a dynamic and results-driven Digital Marketer to join our growing team in Abuja. In this role, you will spearhead our digital marketing initiatives, focusing heavily on generating high-quality leads for properties, land, and houses. If you have a passion for real estate marketing and a proven track record of optimizing paid ad campaigns and boosting online visibility, we want to hear from you.
Key Responsibilities- Develop and execute comprehensive digital marketing strategies aligned with revenue and real estate objectives.
- Plan, launch, and optimize paid campaigns across Meta Ads, Google Ads, and TikTok Ads.
- Generate qualified property leads and improve lead conversion rates in collaboration with the Sales and CRM teams.
- Manage social media platforms, website traffic, SEO rankings, and email marketing campaigns.
- Monitor and analyze campaign performance, cost per lead (CPL), and return on ad spend (ROAS) using analytics tools.
- Conduct market research to stay ahead of digital trends and competitor strategies in the Nigerian real estate sector.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 4 years of proven digital marketing experience, preferably within real estate or property.
- Expertise in Meta Business Suite, Google Analytics, GA4, and multi-channel paid advertising.
- Strong understanding of SEO, SEM, PPC, lead generation, and digital consumer behavior in Nigeria.
- Familiarity with the Abuja real estate market and a portfolio of past successful campaigns are major advantages.
- Competitive salary with performance-based incentives.
- Opportunities for professional growth and career advancement.
- Collaborative, dynamic, and target-driven work environment.