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Content Marketer

FairMoney | Lagos, Nigeria

Full-Time Posted today 1 view

About the Role

FairMoney is a leading digital platform in Nigeria that provides instant loans and financial services through our Android app. We are looking for a creative, commercially minded Content Marketer to join our dynamic Brand & Marketing team in a hybrid work environment. You will collaborate closely with Marketing, Product, Growth, Design, CRM, and Customer Experience teams to create clear, concise, and user-friendly copy that resonates with Nigerian consumers and drives business growth.

Key Responsibilities
  • Write clear, engaging, and user-centered copy across FairMoney's digital products and marketing channels, including the mobile app, website, CRM campaigns, social media, and marketing materials.
  • Translate complex financial products and services into simple, relatable messaging that customers can easily understand and trust.
  • Create campaign concepts, headlines, taglines, scripts, and calls-to-action that drive user acquisition, engagement, and retention.
  • Adapt messaging for diverse customer segments while maintaining a consistent FairMoney tone of voice.
  • Produce culturally relevant content reflecting the realities, language, and everyday experiences of Nigerian consumers.
  • Edit and proofread copy to ensure clarity, accuracy, and compliance with brand and regulatory standards.
Qualifications
  • Bachelor's degree in Communications, Marketing, English, or a related discipline.
  • 4+ years of professional copywriting experience, ideally within fintech, banking, or financial institutions.
  • Demonstrated experience writing for B2C audiences with a strong understanding of consumer behavior.
  • Exceptional written English with strong editing and proofreading skills.
  • Professional proficiency in English and Yoruba, with the ability to create original marketing copy in both languages.
  • Strong collaboration skills with the ability to work effectively across cross-functional teams.
Benefits
  • Private Health Insurance
  • Paid Time Off
  • Hybrid work model
  • Training and professional development programs

Skills

Copywriting Content Marketing UX Writing Fintech Yoruba SEO CRM Campaigns Digital Marketing
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