About the Role
Olam Agri is a market-leading, differentiated food, feed, and fiber agri-business with a global origination footprint, processing capabilities, and a deep understanding of market needs built over 33 years. With a strong presence in high-growth emerging markets, we handle products across grains and oilseeds, animal feed and protein, rice, edible oils, specialty grains and seeds, cotton, wood products, rubber, and commodity financial services. We are currently looking for a talented Brand Manager to join our growing team in Nigeria and lead our brand marketing initiatives.
Key Responsibilities- Develop and execute comprehensive brand strategies and marketing plans to drive market share and revenue growth across key product categories.
- Manage the end-to-end lifecycle of brand campaigns, from conceptualization and market research to execution and performance analysis.
- Collaborate closely with cross-functional teams including sales, supply chain, and external creative agencies to ensure consistent brand messaging.
- Monitor market trends, consumer behavior, and competitor activities to identify new business opportunities and brand positioning angles.
- Manage the annual brand marketing budget efficiently, ensuring optimal return on investment for all promotional activities.
- Track, analyze, and report on key performance indicators (KPIs) for brand health, campaign effectiveness, and sales performance.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field; a relevant postgraduate degree or professional certification is an advantage.
- Proven professional experience in brand management or marketing within the FMCG, agribusiness, or manufacturing sectors.
- Demonstrated success in launching and managing impactful multi-channel marketing campaigns.
- Strong analytical skills with the ability to translate market data and consumer insights into actionable strategies.
- Exceptional project management, leadership, and stakeholder management abilities.
- Excellent written and verbal communication skills with a creative mindset.
- Competitive salary package with performance-based incentives.
- Comprehensive health insurance coverage for employees and dependents.
- Opportunities for continuous professional development and global career growth.
- Dynamic, collaborative, and inclusive multicultural work environment.