About the Role
Afrimash is Nigeria’s leading eCommerce marketplace for agricultural items, where customers can shop conveniently and securely for quality products and receive them safely at their location. We are looking for a talented Brand Communicator to craft, deliver, and manage our brand message across all communication channels, ensuring a consistent and engaging brand presence that resonates with our target audience, particularly farmers and agribusiness stakeholders across Nigeria.
Key Responsibilities- Develop and execute a comprehensive brand communication strategy aligned with Afrimash's vision and business goals.
- Manage digital communications, including social media platforms, email marketing, blogs, and WhatsApp Smart Communities.
- Record, edit, and produce engaging short-form and long-form video content for marketing, storytelling, and product communication.
- Set up, host, and moderate webinars, ensuring smooth technical execution and high audience engagement.
- Collaborate with the HR team to promote employer branding initiatives and facilitate internal communication training.
- Analyze communication strategies and campaign effectiveness using relevant KPIs to provide actionable insights.
- Bachelor's degree in Marketing, Mass Communication, Public Relations, English, or a related field.
- 2 to 4 years of proven experience in brand communication, social media management, or content creation, preferably within eCommerce or agribusiness.
- Strong portfolio demonstrating past work in social media content, videos, newsletters, or campaigns.
- Proficiency in video editing tools (CapCut, Premiere Pro) and design tools (Canva).
- Exceptional writing, editing, and verbal communication skills with a strong understanding of the Nigerian market.
- Competitive salary and performance-based incentives.
- Opportunities for professional growth within Nigeria's rapidly expanding agritech sector.
- Dynamic, collaborative, and impact-driven work environment.