About the Role
Ascentech Services Limited is looking for a commercially driven Brand and Marketing Manager to lead brand growth, marketing campaigns, consumer engagement, and market expansion for a dynamic FMCG and consumer brand. In this exciting role, you will spearhead strategic marketing initiatives that elevate brand visibility, drive product demand, and foster long-term customer loyalty across international markets.
Key Responsibilities- Develop and execute comprehensive brand and marketing strategies to drive awareness, engagement, and sales.
- Manage integrated campaigns across digital, social media, PR, retail and trade marketing, outdoor, and live activations.
- Drive trade marketing, retail visibility, new product launches, promotions, and consumer engagement activities.
- Monitor consumer trends, competitor activities, market performance, and overall campaign ROI.
- Manage external agencies, media partners, influencers, vendors, and other key marketing collaborators.
- Collaborate closely with Sales and Commercial teams to align marketing efforts with business objectives and drive product demand.
- Manage marketing budgets effectively and provide detailed performance reports and strategic recommendations.
- Bachelor Degree in Marketing, Business Administration, Communications, or a related field.
- 4 to 10 years of proven experience in Brand Management, Marketing, Consumer Marketing, or related roles.
- Mandatory: Demonstrated professional experience working with the UK and / or European market.
- Background in FMCG, Food and Beverage, Retail, or Consumer Goods industries is highly preferred.
- Strong expertise in brand strategy, digital marketing, trade and retail marketing, consumer insights, and product launches.
- Exceptional commercial acumen, communication, stakeholder management, and project management skills.
- Competitive salary and performance-based incentives.
- Opportunities for career growth and professional development within a leading recruitment and consultancy firm.
- Collaborative and dynamic work environment with global exposure.