Zonal Sales Manager (ZSM) - Key Account Management (KAM)

AAVA Brands | Lagos, Nigeria

Full-Time Posted today 2 views

About the Role

AAVA Brands Ltd, a prominent member of the Chanrai Summit Group with a rich heritage in Nigeria dating back to 1890, is seeking a dynamic Zonal Sales Manager for Key Account Management. In this strategic role, you will lead commercial operations, expand market reach, and cultivate high-value partnerships within the competitive spirits and alcoholic beverages sector across key Nigerian regions including Lagos, Southwest, Southeast, and South-South.

Key Responsibilities
  • Drive regional sales operations, territory development, and strategic market expansion for premium spirits and alcoholic beverage brands.
  • Manage key accounts and lead high-stakes commercial negotiations to secure optimal product placement and visibility.
  • Oversee wholesale sales, distributor networks, and trade channels to ensure efficient route-to-market execution.
  • Spearhead on-trade sales initiatives targeting bars, restaurants, hotels, and other licensed hospitality outlets.
  • Collaborate with marketing teams to execute effective brand strategies, trade marketing campaigns, and consumer activations.
  • Analyze market trends, monitor competitor activities, and deliver measurable business results against ambitious revenue targets.
Qualifications
  • Bachelor's degree in Business Administration, Marketing, Economics, or a related field.
  • Demonstrable professional experience in the spirits, wine, or alcoholic beverages industry in Nigeria.
  • Strong expertise in key account management, distributor operations, and commercial negotiations.
  • Deep understanding of local trade channels, route-to-market dynamics, and regional market nuances.
  • Exceptional leadership, stakeholder management, and analytical skills with a proven track record of sales success.
Benefits
  • Competitive salary package with performance-based incentives.
  • Comprehensive health insurance coverage.
  • Opportunities for professional growth and career advancement within a multinational group.
  • Dynamic and supportive work culture that values innovation and excellence.

Skills

Key Account Management Distributor Management Commercial Negotiations Wholesale Sales On-Trade Sales Trade Marketing Territory Development Strategic Planning
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