About the Role
Lucky Fibres Limited, the renowned manufacturer behind Nobel Carpets and the rapidly growing premium hair extension brand Lush Hair, is seeking a dynamic and results-driven SBP Sales Supervisor to join our commercial team in Sango. In this role, you will play a pivotal part in driving the commercial performance, growth, and effective management of our Strategic Business Partner (SBP) network within your assigned territory. You will manage the end-to-end SBP relationship from onboarding and activation to sales growth, product availability, campaign execution, and retention, ensuring partners consistently deliver against agreed commercial targets while serving as a vital link between the brand and our key stakeholders.
Key Responsibilities- Drive monthly sales targets from SBPs, maintaining a strategic product sales breakdown of 60% dry hair and 40% wet hair.
- Monitor daily sales performance reporting, update tracking data, and identify opportunities to increase average order value and purchase frequency.
- Maintain strong relationships with existing SBPs while identifying, recruiting, and onboarding qualified new partners in strategic locations.
- Develop and execute growth plans to elevate high-potential SBPs into higher performance slabs and maximize revenue.
- Ensure seamless execution of SBP promotions, campaigns, and activations, including proper Point of Sale Materials (POSM) deployment and brand visibility.
- Maintain an accurate and updated database of all territory SBPs, tracking orders, stock levels, SKU performance, and activation participation.
- Provide comprehensive weekly performance updates, monthly business reviews, risk assessments, and competitor tracking data.
- Minimum of a Bachelor's Degree or Higher National Diploma in Business Administration, Marketing, Economics, or a related field.
- Proven professional sales experience, preferably within the FMCG, beauty, or hair care industry in the Nigerian market.
- Demonstrated expertise in distributor or partner network management, territory sales planning, and trade marketing.
- Strong analytical skills with proficiency in sales reporting, data management, and market intelligence gathering.
- Excellent communication, negotiation, relationship-building, and interpersonal skills.
- Ability to thrive in a fast-paced environment and meet ambitious commercial targets consistently.
- Competitive salary and performance-based incentive structure.
- Opportunities for professional career growth within a leading manufacturing and FMCG company.
- Comprehensive health insurance and other corporate welfare benefits.
- Dynamic and collaborative work environment with a passionate team.