SBP Sales Supervisor - Oshodi

Lucky Fibres Limited | Lagos, Nigeria

Full-Time Posted today 3 views

About the Role

Lucky Fibres Limited, the renowned manufacturer behind Nobel Carpets and the popular premium hair extension brand Lush Hair, is looking for a results-driven SBP Sales Supervisor to join our commercial team in Oshodi. In this role, you will play a pivotal part in driving the commercial performance, growth, and effective management of our Strategic Business Partner (SBP) network within the assigned territory. You will manage the end-to-end SBP relationship—from onboarding and activation to sales growth, product availability, campaign execution, and retention—ensuring our partners consistently achieve agreed commercial targets while serving as a vital link between the brand and our key stakeholders.

Key Responsibilities
  • Drive monthly sales targets from SBPs, maintaining a strategic product mix of 60% dry hair and 40% wet hair sales breakdown.
  • Monitor daily sales performance, update records regularly, and identify opportunities to increase average order values and purchase frequencies.
  • Identify, recruit, and onboard qualified new SBPs in strategic locations while developing high-potential partners into higher performance slabs.
  • Ensure the seamless execution of SBP promotions, campaigns, and activations alongside optimal Point of Sale Materials (POSM) deployment.
  • Maintain accurate databases, track stock levels and SKU performance, and provide insightful weekly reports and monthly business reviews.
  • Gather and report competitor intelligence to keep Lush Hair ahead in the competitive Nigerian beauty market.
Qualifications
  • Minimum of a Bachelor's degree or equivalent in Business Administration, Marketing, or a related field.
  • Proven experience in FMCG sales, channel management, or distributor network operations, preferably within the beauty or hair care sector.
  • Strong analytical skills with the ability to interpret sales data, manage inventory levels, and generate actionable business insights.
  • Exceptional relationship-building, negotiation, and communication skills tailored for diverse market stakeholders.
  • Deep understanding of the Oshodi commercial landscape and retail distribution dynamics.
Benefits
  • Competitive salary package with performance-based incentives.
  • Opportunities for professional growth and career advancement within a leading manufacturing organization.
  • Comprehensive health insurance and other corporate welfare benefits.

Skills

Sales Management Channel Distribution FMCG Sales Relationship Management Data Analysis Trade Marketing Negotiation
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