Sales Manager – Electric Forklifts & Material Handling Equipment

Sany Nigeria | Lagos, Nigeria

Full-Time Posted 1 day ago 5 views

About the Role

Sany Nigeria is seeking a driven and experienced Sales Manager to spearhead the commercial expansion of our electric forklifts and material handling equipment division. In this pivotal role, you will lead high-impact B2B sales strategies, forge strategic partnerships, and capitalize on the surging demand for sustainable, eco-friendly industrial solutions across Nigeria's booming manufacturing, warehousing, logistics, and FMCG sectors.

Key Responsibilities
  • Develop and execute comprehensive sales strategies to achieve and surpass ambitious revenue targets for electric forklifts and material handling equipment.
  • Identify, prospect, and close major enterprise accounts within the logistics, manufacturing, and supply chain industries.
  • Perform detailed client site assessments to deliver consultative, tailored electric fleet solutions that optimize operational efficiency.
  • Conduct end-to-end sales cycles, expertly managing everything from technical product presentations and pricing negotiations to contract finalization.
  • Collaborate closely with technical service and after-sales teams to ensure flawless equipment delivery, commissioning, and exceptional long-term client retention.
  • Monitor Nigerian market trends, competitor movements, and industry shifts to maintain our competitive edge.
Qualifications
  • Bachelor's degree in Mechanical/Electrical Engineering, Business Administration, Marketing, or a related discipline.
  • Minimum of 5 years of proven B2B sales experience within heavy machinery, capital equipment, industrial vehicles, or material handling sectors.
  • Demonstrated expertise selling electric or diesel forklifts is a significant advantage.
  • Established professional network across Nigerian manufacturing, warehousing, and logistics enterprises.
  • Exceptional negotiation, communication, presentation, and pipeline forecasting capabilities.
  • Flexibility to travel regionally for client consultations and site evaluations.
Benefits
  • Competitive base salary with lucrative, performance-based commission structures.
  • Comprehensive health insurance coverage and professional development opportunities.
  • Company vehicle, fuel allowance, and communication tools provided.
  • Dynamic opportunity to shape the future of sustainable industrial mobility with a global market leader.

Skills

B2B Sales Key Account Management Material Handling Equipment Forklift Sales Consultative Selling Negotiation Pipeline Forecasting Market Intelligence
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