Marketing Manager

Tinc Group | Lagos, Nigeria

Full-Time Posted today 2 views

About the Role

Tinc Group is a forward-thinking technology company dedicated to providing innovative support to emerging and established organisations, helping them leverage technology to achieve their ultimate business goals. We are currently looking for a results-driven Marketing Manager to spearhead our marketing department, scale our lead generation efforts, and accelerate our market expansion across Nigeria.

Key Responsibilities
  • Develop and execute comprehensive marketing strategies tightly aligned with our revenue targets and overall business objectives.
  • Drive aggressive B2B and B2C lead generation campaigns through both inbound and outbound channels.
  • Manage the complete lead pipeline, ensuring a seamless transition from initial prospecting to successful customer conversion.
  • Own and elevate the Tinc Group brand identity, ensuring consistent and compelling messaging across all communication platforms.
  • Drive strategic partnership development initiatives to unlock profitable new markets, distribution channels, and revenue streams.
  • Manage external agencies, media partners, and vendor relationships to successfully deliver high-impact campaign objectives.
  • Define critical key performance indicators, track campaign ROI, and deliver insightful marketing performance reports to executive management.
  • Lead, inspire, and mentor a talented marketing team to consistently achieve and exceed growth goals.

Qualifications
  • Minimum of 5 years of proven marketing experience with a strong, verifiable track record of driving revenue growth.
  • Demonstrated expertise in designing and executing high-performing lead generation campaigns.
  • Proven professional experience in partnership development, pitching, and successful commercial negotiation.
  • Exceptional leadership, communication, and stakeholder management skills with the ability to collaborate across teams.
  • Strong analytical mindset complemented by proficiency in productivity software and modern digital marketing tools.
  • Previous experience or a strong background in the ICT Retail sector will serve as a distinct added advantage.

Benefits
  • Competitive salary package with performance-based bonuses and incentives.
  • Comprehensive health insurance and wellness benefits.
  • Opportunities for rapid career progression and professional development within a fast-growing tech firm.
  • Collaborative, innovative, and dynamic work environment with flexible working arrangements.

Skills

Marketing Strategy Lead Generation Partnership Development Brand Management Team Leadership ROI Tracking B2B Marketing B2C Marketing
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