About the Role
inq. is a global leading-edge solutions provider specializing in innovative, business-relevant services including Edge AI and IoT, Fabric, SDN/NFV, and Secure Access Services. We are looking for an experienced and dynamic Marketing Manager to lead our marketing initiatives in Nigeria, strengthening our market position and supporting revenue growth through impactful campaigns.
Key Responsibilities- Develop and execute integrated B2B marketing strategies to build brand visibility and position inq. as a credible digital solutions partner in the Nigerian market.
- Translate complex technical capabilities in Edge AI, IoT, and cloud services into compelling value propositions and go-to-market plans.
- Collaborate closely with Sales to generate qualified commercial opportunities, support the sales pipeline, and provide effective enablement tools.
- Lead digital marketing, SEO, website optimization, content creation, and PR activities to establish executive thought leadership.
- Drive customer advocacy by developing impactful case studies, testimonials, and success stories that demonstrate real-world solution ROI.
- Manage the annual marketing plan, budget, and performance KPIs while effectively overseeing external agencies and strategic partners.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related discipline (CIM certification is a plus).
- 6 to 8 years of proven B2B marketing experience, specifically within technology, telecommunications, or digital solutions sectors in Nigeria.
- Strong expertise in strategic planning, demand generation, product marketing, and budget management.
- Exceptional skills in digital marketing, corporate communications, storytelling, and cross-functional project management.
- Demonstrated ability to work collaboratively with sales, product, and executive teams to achieve commercial objectives.
- Competitive salary and performance-based incentives.
- Opportunities to lead high-impact marketing initiatives for a global technology leader.
- Dynamic, collaborative, and innovative work environment in the Nigerian tech ecosystem.