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Marketing Executive - Graduate Level

The Place | Lagos, Nigeria

Full-time Posted today 0 views

About the Role

The Place, a flagship brand of The Smackers Limited, is looking for a naturally creative, versatile, and open-minded graduate-level Marketing Executive to join our restaurant business. This role offers an exciting opportunity to work closely with our Research & Development Manager, contributing fresh ideas and data-driven insights that shape the future of our food and beverage offerings.

As a Marketing Executive, you will play a key role in researching consumer trends, gathering customer feedback, and championing the development of innovative food products, all while ensuring our operational standards remain consistent across all outlets.

Key Responsibilities
  • Research and develop new menu items, flavours, and products
  • Improve, enhance, and monitor existing product offerings
  • Gather customer insights through surveys, online research, food bloggers, and other relevant sources
  • Stay up-to-date on industry trends, consumer preferences, and competitor activities
  • Collaborate with the Research & Development Manager on innovative product initiatives
  • Support the maintenance of approved operational standards across all restaurant outlets

Qualifications
  • BSc degree in a related field from a top-tier or private university; a 2:1 grade is required
  • 2-3 years of relevant work experience; knowledge of food products is an added advantage
  • Strong analytical and research skills
  • Basic proficiency in Microsoft Office applications (Outlook, Word, PowerPoint, and Excel)
  • Exceptional verbal and written communication skills
  • A self-starter and team player with high levels of drive and energy
  • High level of integrity, determination, and personal commitment
  • Strong attention to detail
  • Ability to work effectively with minimal supervision
  • Strong critical thinking ability

Benefits
  • Opportunity to work with a well-established and growing hospitality brand
  • Exposure to product development and innovation in the food and beverage industry
  • Collaborative and dynamic work environment
  • Room for professional growth and career advancement

Skills

Research and Analysis Product Development Consumer Insights Microsoft Office Communication Skills Attention to Detail Market Trend Analysis
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