About the Role
Westfield Consulting is a premier management consultancy firm dedicated to increasing business performance and organizational efficiency for a diverse portfolio of clients across Nigeria. We are currently looking for a dynamic and commercially minded Growth Manager to take charge of our customer lifecycle engine, from market entry and go-to-market strategies to acquisition, credit assessment, and long-term retention. In this role, you will combine data-driven marketing, market intelligence, and robust business development tactics to accelerate revenue growth and expand our market presence.
Key Responsibilities- Develop and execute comprehensive go-to-market strategies for new and existing products, identifying high-value customer segments and expansion channels.
- Drive end-to-end customer acquisition and business development initiatives across both online and offline channels to build a healthy sales pipeline.
- Manage the complete customer lifecycle, optimizing onboarding, engagement, activation, and retention rates.
- Support prospective customer assessment and credit analysis by reviewing financial and transactional data against established risk criteria.
- Plan, launch, and optimize digital marketing campaigns and paid social media ads to maximize return on investment.
- Monitor and analyze key growth, revenue, and retention metrics, delivering actionable insights and reports to senior management.
- Strengthen brand visibility and represent the company at key networking, industry, and client engagement events.
- Bachelor's degree in Marketing, Business Administration, or a related field; relevant professional certifications are a strong plus.
- 3 to 4 years of proven experience in growth management, business development, digital marketing, or commercial roles within dynamic sectors.
- Prior experience working within a financial institution or a fintech startup environment is highly advantageous.
- Demonstrated expertise in customer acquisition, lead generation, digital advertising optimization, and retention strategies.
- Exceptional analytical, commercial thinking, and data interpretation skills with a results-oriented mindset.
- Strong communication, negotiation, and cross-functional collaboration abilities.
- Competitive salary and performance-based incentives.
- Opportunities for professional growth and leadership development in a top consultancy firm.
- Collaborative, innovative, and dynamic work environment.