About the Role
Princeps Credit Systems Limited, the driving force behind Credit Wallet, is looking for a dynamic and results-driven Growth and Marketing Manager to join our innovative team in Nigeria. We are committed to making financial loans easily accessible to individuals who need them most, right from the comfort of their homes, anytime of the day. If you are passionate about fintech, financial inclusion, and scaling digital products, we want you on our team.
Key Responsibilities- Develop and execute comprehensive growth strategies that drive customer acquisition, conversion, retention, and revenue.
- Manage and optimise the end-to-end customer journey and marketing funnel across multiple digital channels.
- Design, execute, and evaluate data-driven marketing campaigns and continuous growth experiments.
- Analyse customer behaviour and key growth metrics to identify high-impact opportunities and improve campaign performance.
- Collaborate closely with Product, Technology, Sales, and Customer Experience teams to enhance product adoption and user satisfaction.
- Identify and pursue new growth opportunities across diverse customer segments, strategic channels, partnerships, and financial products.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 4 to 6 years of relevant experience in growth marketing, digital marketing, or customer acquisition, preferably within the Nigerian fintech or financial services sector.
- Strong analytical skills with a proven track record in campaign management and customer engagement.
- Demonstrated ability to deliver measurable, data-backed growth outcomes in a fast-paced environment.
- Competitive salary with performance-based incentives.
- Opportunities for professional growth and career advancement in a fast-growing fintech company.
- Collaborative, dynamic, and inclusive work environment in Nigeria.
- Health insurance and other employee wellness benefits.