Digital Marketer

Future Minds Development Initiative | Oyo, Nigeria

Full-Time Posted today 3 views

About the Role

Future Minds Development Initiative is a dynamic non-governmental organization focused on empowerment and community development. We are seeking a strategic, analytical, and results-driven Digital Marketing & Online Growth Manager (Age: 35 years and below) to drive our online visibility, audience acquisition, and overall organizational growth. If you are passionate about digital strategy and delivering measurable ROI, we invite you to apply.

Key Responsibilities
  • Develop and execute comprehensive digital marketing strategies to support organizational goals.
  • Plan, manage, and optimize paid advertising campaigns across Meta, Google, TikTok, and other platforms.
  • Design and implement effective strategies for lead generation, audience acquisition, and conversion optimization.
  • Manage allocated advertising budgets efficiently to maximize return on investment (ROI).
  • Monitor campaign performance, analyze web traffic data, SEO metrics, and prepare detailed marketing reports.
  • Execute targeted email and WhatsApp marketing campaigns to engage stakeholders and beneficiaries.
  • Collaborate closely with the Social Media Manager to maximize content reach and overall marketing impact.
  • Track leads seamlessly from initial inquiry through to consultation, booking, and final conversion.

Qualifications
  • Proven professional experience in digital marketing, growth management, or a related role.
  • Strong, hands-on knowledge of Meta Ads, Google Ads, and TikTok Ads platforms.
  • Demonstrable success in driving lead generation and improving digital conversion rates.
  • Solid understanding of SEO best practices, web analytics, and essential digital marketing tools.
  • Exceptional analytical, strategic thinking, problem-solving, and reporting skills.
  • Must provide verifiable evidence of previous successful campaigns, measurable results, or a professional portfolio.
  • Prior experience in wellness, healthcare, or service-based marketing will be considered an added advantage.

Benefits
  • Competitive salary package commensurate with experience and skill level.
  • Opportunities for professional development within a growing, impact-driven organization.
  • Collaborative and innovative work environment that values creative marketing solutions.

Skills

Digital Marketing Meta Ads Google Ads TikTok Ads Lead Generation SEO Conversion Rate Optimization Data Analytics Email Marketing WhatsApp Marketing
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