Digital Marketer

About the Role

Pianogoddess Academy, a premier female instrumental academy dedicated to raising confident, skilled musicians across Nigeria, is seeking a talented Digital Marketer to join our growing team. This role is perfect for a creative, data-driven professional passionate about using digital channels to build brand awareness, engage audiences, and drive enrollment for a purpose-driven music education platform.

As our Digital Marketer, you will take ownership of our online presence, crafting compelling campaigns that reflect our mission of empowering musicians of all backgrounds. You will work closely with our team to develop strategies that boost visibility, generate leads, and strengthen our community of music lovers and learners.

• Develop and execute digital marketing strategies aligned with business goals.
• Manage social media platforms and create engaging, on-brand content.
• Run and optimize paid ad campaigns across Facebook, Instagram, Google Ads, and other platforms.
• Conduct market research and competitor analysis to identify growth opportunities.
• Track, analyze, and report on overall campaign performance using relevant analytics tools.
• Collaborate with the team to drive brand growth, engagement, and student enrollment.
• Stay updated on digital marketing trends and implement innovative strategies.

• Proven experience in digital marketing, preferably within education, arts, or a related industry.
• Strong knowledge of social media marketing, SEO, SEM, and email marketing.
• Hands-on experience with paid advertising platforms and analytics tools.
• Excellent content creation, copywriting, and storytelling skills.
• Strong communication, analytical, and organizational skills.
• Ability to work independently, manage multiple projects, and meet deadlines.
• A genuine passion for creativity, current trends, and driving measurable results.

• Opportunity to work with a purpose-driven, female-focused music academy making real impact.
• Creative freedom to build and shape the brand's digital identity.
• Collaborative and supportive team environment.
• Room for professional growth and skill development.
• Flexible working arrangements.

Skills