Brand Manager

About the Role

Grand Oak Limited, a leading pan-African conglomerate renowned for its excellence in the beverage industry, is seeking a talented and results-driven Brand Manager to join its dynamic marketing team. This role offers an exciting opportunity to shape brand strategy, drive market growth, and deliver impactful campaigns within a fast-paced FMCG environment.

The successful candidate will collaborate with cross-functional teams to implement innovative marketing initiatives, analyze market trends, and ensure consistent brand execution across all consumer touchpoints, helping to strengthen Grand Oak's position as a trusted household name.

• Support the planning and execution of brand and marketing campaigns.
• Monitor brand performance, market trends, and competitor activities.
• Assist in developing promotional activities, product launches, and consumer engagement initiatives.
• Work closely with Sales, Trade Marketing, Digital Marketing, and Supply Chain teams to ensure effective campaign execution.
• Manage relationships with external agencies, vendors, and partners.
• Track marketing budgets and evaluate campaign performance and ROI.
• Prepare brand performance reports and provide recommendations for continuous improvement.
• Ensure brand guidelines are consistently applied across all marketing materials and activities.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 2–3 years of brand management or marketing experience, preferably within the FMCG industry (wines and spirits experience is an added advantage).
• Strong analytical, project management, and communication skills.
• Proficiency in Microsoft Office and marketing analytics tools.
• Ability to manage multiple projects and work effectively in a fast-paced environment.

• Opportunity to work with a leading pan-African conglomerate.
• Collaborative and growth-driven work culture.
• Exposure to cross-functional teams and industry-leading brand strategies.
• Career development and professional growth opportunities.

Skills